General Manager

Company Details


CycleBar is the world’s first and only Premium Indoor Cycling™ franchise. We offer concierge-level service, premium amenities, and an invigorating, concert environment designed to Rock Your Ride. We are an inclusive, inspiring, low-impact/high-intensity cycling experience for all ages and body types. No matter where you are in your fitness journey, CycleBar will calm your mind, elevate your mood and revive your senses.


Reporting directly to the Senior Director of Operations, Sales and Marketing, the General Manager is the heart and soul of one of the company’s CycleBar studios. The General Manager runs the daily operations and long-term strategies of the assigned studio, oversees the Lead CBX and CBX Associates at the studio, and is a key influencer in building the CycleBar brand. This position is integral to the PB Metro team and will participate in company-wide committees and initiatives.


Specific responsibilities and duties of this role include the following:

Sales, Lead Generation & Lead Management

  • Strategically engage in marketing efforts to generate leads for the studio, using grassroots marketing, networking and paid social media campaigns
  • Follow the LASER process in order to convert leads to members
  • New member acquisition and converting non-members to membership
  • Lead the CBX team to meet/exceed specific membership goals at organization and studio level
  • Calculate month-end commission totals for CBX team and submit to payroll manager

Membership and Rider Relations

  • Build rapport and lasting relationships with all members
  • Retain existing members and engage with them in a way that generates referrals
  • Handle all Rider concerns with a solutions-focused attitude in a timely manner
  • Schedule special events to delight and retain membership base

CBX Team

  • Hire and train new CBX Team Members
  • Manage CBX schedule
  • Supervise CBX Team Performance and Drive Results

Financial Performance

  • Collaborate with CB Metro Leadership Team to set monthly, weekly, and daily targets
  • Conduct pre-planning on a monthly/quarterly basis to ensure financial targets are met
  • Understand studio financials and implement expense management techniques for cost savings


  • Maintain cleanliness and organization of the studio
  • Ensure all technology is working and submit trouble tickets when necessary
  • Schedule repairs and maintenance with handy person or outside expert
  • Be an expert on all sound systems and back-up system

Leadership/Time Management

  • Delegate non-essential duties to Lead CBX and CBX team
  • Schedule and lead monthly and quarterly Lead CBX and CBX team meetings
  • Collaborate with CB Metro GMs to share best practices and streamline operations and sales processes
  • Communication – give and receive coaching within sales team and serve as a liaison to filter information to the Executive Team


  • Change out retail floor and design displays weekly
  • Oversee inventory on ClubReady and move between studios if necessary
  • Strategize clearance sales quarterly (Instagram, eBay, bargain bins) to offload stagnant merchandise


  • 2+ years of retail/service sales or fitness sales experience
  • Confident in generating personal sales and training Sales Reps in sales
  • Ability to manage and drive 2 revenue streams: memberships and retail
  • Must be fluent in English and have excellent communication and strong interpersonal skills in person, on the telephone and via email
  • Ability to excel in a fast changing, diverse environment
  • Ability to recognize areas of improvement and make changes using good judgment
  • An affinity and passion for fitness
  • Solid writing and grammar skills
  • Highly organized, proficient in data management, ability to prioritize and meet deadlines
  • Professional, punctual, reliable and neat
  • Strong attention to detail and accuracy
  • Trustworthy and ability to handle confidential information
  • Ability to work harmoniously with co-workers, clients and the general public
  • Proficiency with computers and Studio software

We have an ongoing commitment to elevate, inspire, and strengthen one another and are proud to be an equal opportunity workplace and affirmative action employer. We embrace humanity… all races, colors, religions, genders, gender identities or expressions, sexual orientations, national origins, genetics, abilities, ages, educations, opinions, cultures, ethnicities, languages spoken, beliefs, sexes, ancestries, citizenships, and marital statuses are welcome. Our community is where you belong.

This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. All inquiries about employment at this franchisee should be made directly to the franchise location, and not to CycleBar Corporate.

To apply for this job please visit